[2009-08-28] Optimizing Your Site For Changes In SEO Weighting And Scoring Search engine rankings are always in flux. In my last post I mentioned three things that can cause your search engine rankings to change. 1) Your site changes, 2) a competitor's site change, or 3) the search engine algorithm changes. I addressed the third one here and then in the next installment I'll discuss the second.
[2009-08-04] Optimizing Your Website For Maximum Page Rank In my post a week ago I discussed how to build an effective website that promotes your products and services. In this post I want to zoom in even further to look at the elements required to creating an effective web page. Even if you hire web developers to build or manage your website, it's important for you as well to have a basic understanding of the various elements necessary to build a successful web-page.
